Product Review: The Hyperice Vibrating Therapy Ball.
This was hilarious - I came across this on Amazon and had to break it down for you.
Unfortunately, this kind of advertising works and these products sell, because the market for this product is so desperate for a solution and for a product to fix that solution.
I break down how they frame the concept, use assumptive language and highlight what they say as well as what they are not saying.
Hit me up in the comments: